HSBC Equity Power Mortgage Calculator

What Does It Do?

Equity Power gives you flexibility for your borrowing needs. Access up to 80% of the current value of your home through a range of credit options, including a conventional mortgage, personal loan and a line of credit.

How Does It Do It?

The calculator first illustrates a typical situation for someone and then presents a great solution that will ultimately save money. Then it leads into the actual calculator where users can evaluate their financial situation while using this new method. Finally, the user can print out the results of their assesment and bring it to the bank to begin.

Production Timeline

  • May to June 2008

The Task At Hand

Work was done through Cowie and Fox. The goal was to create an intro to the calculator which would illustrate, with cutouts, photos and audio, a typical finacial situation and then followed by a great solution that Equity Power Mortgage could provide.

Considering the client, you shouldn't be surprised that this was only a small portion of the project. Before I came on board, the actual calculator was being designed, then developed, and then the intro was in the early stages of design. All in all, I was very happy to have my contribution in such project of great importance and value.

My Task List

  • Design revisions
  • Flash animation
  • Audio to text synchronization
  • English and french versions